Latest News


The Safe and Sustainable Travel in Standish project has been completed and accepted by the client, Standish Parish Council’ who will now seek funding for its implementation in partnership with Gloucestershire Highways, Gloucestershire Public Rights of Way, the Cotswold Area of Outstanding Natural Beauty and the Countryside Agency.

Tren Crucero’s Back In Town
Tren Crucero is a heritage train journey between Guayaquil on the Pacific seaboard and Quito in the high Andes, via the infamous ‘Devil’s Nose’ and we have planned a week of sales calls in and around London for their Sales Manager Irene Lavindar will be visiting UK in June to promote their new ‘Gold Class’ service.

Vesna Tours, India
Our long-standing Indian client, Vesna Tours is planning to re-enter the UK-India leisure travel market and we have been helping them prepare sales and promotional material in advance of a new sales campaign later this year.

Latest news, May 2017

April 2017

April 2017 was ‘China Month’ at the Destination Marketing Group during which, as a member of the TEAM Tourism consultancy, we have been engaged to provide a major Chinese internet marketing company, Guru Online, with UK marketing support for their prestigious tourist board and travel industry clients.

We have also been engaged by a German company, BZ-Comm, to assist in the management of a Familiarisation Trip for UK-based travel industry executives to Xian Province in central China, home of the Terracotta Warriors.

The terracotta warriors, China

March 2017

Public consultation has reshaped the final stages of the ‘Safe and Sustainable Travel in Standish’ project which has now been split into two separate sections dealing with a) On-Road and b) Off-Road issues – as illustrated below.

Similarly, our promotion of Hereford’s new Black and White House Museum came to a climax with its official opening on the 1st April. Our work in Hereford included developing a Launch Marketing Campaign, plus developing the concept and writing the text for a new museum brochure, travel trade, education and consumer PR campaigns and related launch marketing activities.

It was also a great pleasure to make a presentation, entitled How BIDs Saved New York’ to colleagues at a Tourism Society event in Cardiff which looked at new and alternative ways of funding DMO activities.

Latest News - March 2017

January 2017

Good progress on the development of the ‘Safe and Sustainable Travel in Standish’ project, including the launch of a public consultation exercise comprising a newsletter and a series of face-to-face meetings. Good progress, too, on the planned launch of the Black and White House Museum in Hereford – Here’s what it looked like in the 1600s.

The DMG - Latest News January 2017

December 2016

Hereford, Gloucestershire and China!

We have just started work on a Marketing and Promotion Strategy for the April launch of the Black and White House Museum in the centre of Hereford. This amazingly well preserved three-story Jacobean building was previously known as The Old House and it is currently being re-fitted and re-displayed by the Herefordshire County Museums Service.

Previously a free entry museum, the Black and White House Museum will introduce admission charges for the first time from the 1st April.

Meanwhile, we are also working on a Safe and Sustainable Travel In Standish project in Gloucestershire, getting down and dirty on some very muddy multi-user rights of way, many of which are in serious need of repair, and, hopefully, there’ll be some major projects soon to come to fruition in China and Hong Kong.

December 2016 News from The DMG

November 2016

First of all, a trip to the World Travel Market to meet up with Tren Crucero managers, coming in from Ecuador, and for several off-stand meetings. Astonishingly, MD Philip Cooke has been attending, or working, at WTM for over 30 years, initially promoting the City of Gloucester and, more recently, representing and liaising with our overseas clients.

Closer to home, The Destination Marketing Group has just been appointed to deliver a feasibility study for the development of a network of bridleways and safe off-road commuting routes in and around Standish, near Stroud near Gloucestershire and connecting with some major commercial developments at J13 of the M5. This follows an earlier contract to deliver a similar project in the Forest of Dean, also in Gloucestershire.

November 2016 - News from the DMG

October 2016

Lots of travel industry journalism this month with articles published in Conference and Meetings World magazine (Cathedral City Conferencing) and Conference  News magazine (‘Conference City Conferencing’ and ‘BIDs the only New Show in Town’).

Latest News October 2016


September 2016

Sanya – a Tropical Paradise Comes to London!

For the second year running, we organised a very successful VIP Travel Industry Reception in central London for the Chinese resort city of Sanya.

A delegation from China led by the Mayor of Sanya presented to an appreciative audience of nearly 60 heavyweight UK tour operators  including Jules Verne Travel, Club Med, Wendy Wu and Cosmos and specialist travel industry media such as Conference and Meetings World, Selling Travel and National Geographic.

Sanya has a resident population of about 500,000 people, but it contains an astonishing sixty-eight five star hotels (London, pop. c. 6.5m, has about one hundred five star hotels) and the largest duty-free department store in the world!

Steve Douglas, Chairman of the Miss World Organisation, also described his love of the city as evidenced by the fact that Sanya has hosted the Miss World Completion an amazing seven times!

Sanya - a Tropical Paradise Comes to London!



August 2016

August 2016 – An Ecuadorian Christmas!

We are currently helping our Latin American adventure travel clients, South Expeditions, promote a unique ten-day small group holiday programme that combines kayaking and camping in the Galapagos Islands with participation in the traditional Christmas Eve ‘Pase del Niño’ Festival in the city of Cuenca, high in the Andean mountains.

Five days are spent exploring Santa Cruz and Isabela Islands in the Galapagos, with sea and lake kayaking, hiking, snorkelling, island-hopping in small boats and getting up close to Galapagos tortoise, penguins, sea lions and marine iguanas.

Then, on Christmas Eve the groups travel to Cuenca’s for the famous ‘Pase del Niño Viajero’ pageant that parades through the historic city centre, preceded by a statue of Christ The Child.

The famous ‘Pase del Niño Viajero’ pageant

July 2016

The City of Worcester is renewing its Tourism Development Strategy and the Destination Marketing Group was appointed to facilitate and manage a very positive Strategy Launch and Consultation event for representatives of Worcester’s tourism industry and its visitor economy partners, held in Worcester’s amazing Guildhall building.

We have also produced the rejuvenated Skål International UK Members Newsletter.

Note: Skål International is the only professional organisation promoting global tourism and friendship and, with 16,000 Members in almost 400 Clubs in 87 Countries, it is the only international group uniting all sectors of the travel and tourism industry. Philip is the National Press and Publicity Officer for Skål International UK.

Latest News July 2016

June 2016

Philip has recently participated in two prestigious Peruvian travel industry media events in London.

In May, Philip took part in, and gave a brief presentation on behalf of PeruRail during the launch of BA’s new flight from London Gatwick to Lima, Peru.  Tourism to Peru is booming and the MasterCard Global Destination Cities Index has ranked Lima as the most visited city in Latin America since 2011, currently receiving 5.1m international overnight visitors, significantly more than Mexico City (2.6m) and Sao Paulo (2.5 m).

Then, on the 3rd June Philip again represented PeruRail at the media launch of the Belmond Hiram Bingham luxury overnight sleeper service between Cusco and Puno, a town on the shores of Lake Titicaca, the highest and largest lake in South America and home to the famous floating reed villages.

Latest News June 2016

April 2016

Conference and Meetings World is the UK’s top magazine for Tour Operators and Travel Agents, , and its May 2016 edition carried an article written by Philip Cooke about the impact that the 2016 Olympics will have on Rio de Janeiro and the challenges it faces after the games have finished.

Whilst on the subject of Brazil, a very good presentation about the facts behind the ZIKA disease can be found here.

Whilst on the subject of natural disasters, none of clients have been adversely affected by the recent earthquake that hit the north east coastline of Ecuador. Tren Crucero, pictured climbing the infamous ‘Devil’s Nose’ switchback, and all other Tren Ecuador services are unaffected as are the PeruRail services to Machu Picchu and Lake Titicaca.

The DMG - April News

March 2016


We sent out our first Travel Trade Newsletter on behalf of our most recent client, South Expeditions, who provide an impressive array of adventure and multi sport holidays, primarily for small groups (including families).

South Expeditions are based in Quito and work across Ecuador, Chile and the Galapagos Islands. They have a great website:

Philip has also recently been appointed as an official trainer for the RFU’s ‘Club Management System’ and attended a training day in September at Twickenham Stadium. This was a nostalgic trip for Philip as he was last at Twickenham in 1971, when he played for Harlequins against Leicester. Philip also played there against Northampton and Cardiff – in those days Harlequins played their early season games at Twickenham, a great privilege for all concerned.

Latest news from The DMG (March 2016)

February 2016


We have acquired another brilliant Latin American client – South Expeditions – a young adventure and multisport travel company based in Quito and operating throughout Ecuador, Chile and the Galapagos Islands!

Activities provided by South Expeditions include walking, biking and horseback riding; rafting, kayaking, paddle-boarding and snorkelling; rock climbing, wildlife adventures and Galapagos Cruises as well as explorations of the region’s many World Heritage Sites, the Amazon Rainforest and the Galapagos.

See their really brilliant video or visit

January 2016


Great coverage in the January edition of Selling Travel which featured both of our Latin American train companies, Tren Crucero and PeruRail.

We also flew over to Dublin to help the Irish and Brazilian Tourist Boards promote the 2016 Olympic and Paralympics Games and Passion Brazil’s remaining hotel allocations in Rio de Janeiro this summer.

January 2016 Latest News